광고의 독점적 경쟁력의 관계에 대한 실증적 연구An Empirical Analysis of the Impact of Advertising upon Market Power
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | 현용진 | ko |
| dc.date.accessioned | 2013-02-25T09:22:52Z | - |
| dc.date.available | 2013-02-25T09:22:52Z | - |
| dc.date.created | 2012-02-06 | - |
| dc.date.created | 2012-02-06 | - |
| dc.date.issued | 1993-03 | - |
| dc.identifier.citation | 소비자학연구, v.4, no.2, pp.97 - 112 | - |
| dc.identifier.issn | 1226-282X | - |
| dc.identifier.uri | http://hdl.handle.net/10203/61147 | - |
| dc.language | Korean | - |
| dc.publisher | 한국소비자학회 | - |
| dc.title | 광고의 독점적 경쟁력의 관계에 대한 실증적 연구 | - |
| dc.title.alternative | An Empirical Analysis of the Impact of Advertising upon Market Power | - |
| dc.type | Article | - |
| dc.type.rims | ART | - |
| dc.citation.volume | 4 | - |
| dc.citation.issue | 2 | - |
| dc.citation.beginningpage | 97 | - |
| dc.citation.endingpage | 112 | - |
| dc.citation.publicationname | 소비자학연구 | - |
| dc.contributor.localauthor | 현용진 | - |
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