소셜커머스의 비즈니스 모델과 가격의 비선형성에 대한 연구More Discounting Always Better? :An Empirical Analysis of Social Commerce Business Model and Price Nonlinearity
- Advisors
- 김원준researcher; Kim, Won-Joon
- Description
- 한국과학기술원 : 문화기술대학원,
- Publisher
- 한국과학기술원
- Issue Date
- 2011
- Identifier
- 482736/325007 / 020094257
- Language
- kor
- Description
학위논문(석사) - 한국과학기술원 : 문화기술대학원, 2011.8, [ iiii, 46 p. ]
- Keywords
소셜커머스; 그룹폰; 소셜공동구매; 비즈니스모델; Groupon; Social Commerce; Social Group-buying; Business Model; Nonlinearity; 비선형성
- Appears in Collection
- GCT-Theses_Master(석사논문)
- Files in This Item
- There are no files associated with this item.
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.