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Browse by Subject Fashion▼ashopping orientation▼aperceived risk▼apurchase intent▼afashion item▼adistribution channel

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유통채널과 상품군에 따른 구매의도에 영향을 끼치는 개인의 특성에 대한 연구 : 패션상품을 중심으로 = (The) effects of individual differences on purchase intent by varying distribution channels and product groups of fashion itemslink

이재원; 박병호; et al, 한국과학기술원, 2019

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