이동통신서비스에서 전환장벽이 고객유지에 미치는 조절효과에 관한 실증연구An Empirical Study on the Adjustment Effect of Switching Barriers on Customer Retention in Mobile Telecommunication Services
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | 김문구 | ko |
| dc.contributor.author | 박명철 | ko |
| dc.contributor.author | 정동헌 | ko |
| dc.contributor.author | 박종현 | ko |
| dc.date.accessioned | 2013-03-04T02:32:26Z | - |
| dc.date.available | 2013-03-04T02:32:26Z | - |
| dc.date.created | 2012-02-06 | - |
| dc.date.created | 2012-02-06 | - |
| dc.date.issued | 2003-09 | - |
| dc.identifier.citation | ASIA PACIFIC JOURNAL OF INFORMATION SYSTEMS, v.13, no.3, pp.107 - 130 | - |
| dc.identifier.issn | 1229-0270 | - |
| dc.identifier.uri | http://hdl.handle.net/10203/81549 | - |
| dc.language | Korean | - |
| dc.publisher | 한국경영정보학회 | - |
| dc.title | 이동통신서비스에서 전환장벽이 고객유지에 미치는 조절효과에 관한 실증연구 | - |
| dc.title.alternative | An Empirical Study on the Adjustment Effect of Switching Barriers on Customer Retention in Mobile Telecommunication Services | - |
| dc.type | Article | - |
| dc.type.rims | ART | - |
| dc.citation.volume | 13 | - |
| dc.citation.issue | 3 | - |
| dc.citation.beginningpage | 107 | - |
| dc.citation.endingpage | 130 | - |
| dc.citation.publicationname | ASIA PACIFIC JOURNAL OF INFORMATION SYSTEMS | - |
| dc.identifier.kciid | ART001188732 | - |
| dc.contributor.localauthor | 박명철 | - |
| dc.contributor.nonIdAuthor | 김문구 | - |
| dc.contributor.nonIdAuthor | 정동헌 | - |
| dc.contributor.nonIdAuthor | 박종현 | - |
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