DC Field | Value | Language |
---|---|---|
dc.contributor.advisor | Kim, Seong-Cheol | - |
dc.contributor.advisor | 김성철 | - |
dc.contributor.author | Lim, Jun-Oh | - |
dc.contributor.author | 임준오 | - |
dc.date.accessioned | 2011-12-28T02:39:04Z | - |
dc.date.available | 2011-12-28T02:39:04Z | - |
dc.date.issued | 2008 | - |
dc.identifier.uri | http://library.kaist.ac.kr/search/detail/view.do?bibCtrlNo=392990&flag=dissertation | - |
dc.identifier.uri | http://hdl.handle.net/10203/54502 | - |
dc.description | 학위논문(석사) - 한국정보통신대학교 : 경영학부, 2008.2, [ iv, 54 p. ] | - |
dc.description.abstract | The purpose of this paper is to examine the impact of USIM adoption in the Korean mobile device industry, which has experienced a ‘walled garden’ under a close relationship between device makers and service providers. If USIM is adopted and unlocked in Korea, there will be significant changes in mobile de-vice distribution, as network and device distributions may become separated. In addition, opportunities for creating value-added convergence services will increase with USIM adoption. Through a conjoint analysis of Korean customers, this paper empirically confirms that there will be an impact in the traditional Korean mobile value chain after USIM adoption. Considering these results, this pa-per also suggests strategic clues for various market players. | eng |
dc.language | eng | - |
dc.publisher | 한국정보통신대학교 | - |
dc.subject | 컨조인트 분석 | - |
dc.subject | 모바일 가치사슬 | - |
dc.subject | 협조관계 | - |
dc.subject | USIM 잠금장치 | - |
dc.subject | mobile value chain | - |
dc.subject | conjoint analysis | - |
dc.subject | 3G 서비스 | - |
dc.subject | close relationship | - |
dc.subject | USIM unlock | - |
dc.subject | 3G service | - |
dc.title | The impacts of USIM adoption | - |
dc.title.alternative | USIM 도입이 국내 이동통신시장에 미칠 영향 | - |
dc.type | Thesis(Master) | - |
dc.identifier.CNRN | 392990/225023 | - |
dc.description.department | 한국정보통신대학교 : 경영학부, | - |
dc.identifier.uid | 020064601 | - |
dc.contributor.localauthor | Kim, Seong-Cheol | - |
dc.contributor.localauthor | 김성철 | - |
dc.title.subtitle | an analysis in the Korean mobile industry | - |
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