Batsell and polking 모형을 활용한 포지셔닝 우위 평가Evaluation of positioning advantage using batsell and polking model
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.advisor | 김영걸 | - |
| dc.contributor.advisor | Kim, Young-Gul | - |
| dc.contributor.author | 원유진 | - |
| dc.contributor.author | Won, You-Jin | - |
| dc.date.accessioned | 2011-12-27T04:45:19Z | - |
| dc.date.available | 2011-12-27T04:45:19Z | - |
| dc.date.issued | 1998 | - |
| dc.identifier.uri | http://library.kaist.ac.kr/search/detail/view.do?bibCtrlNo=143530&flag=dissertation | - |
| dc.identifier.uri | http://hdl.handle.net/10203/54068 | - |
| dc.description | 학위논문(석사) - 한국과학기술원 : 테크노경영대학원, 1998.8, [ [v], 69 p. ] | - |
| dc.language | kor | - |
| dc.publisher | 한국과학기술원 | - |
| dc.subject | 포지셔닝 우위 | - |
| dc.subject | 우월성 | - |
| dc.subject | 대체성 | - |
| dc.subject | Batsell and Polking 모형 | - |
| dc.subject | 다중속성 선호모형 | - |
| dc.subject | Multiattribute preference model | - |
| dc.subject | Positioning advantage | - |
| dc.subject | Dominance | - |
| dc.subject | Substitutability | - |
| dc.subject | Batsell and polking model | - |
| dc.title | Batsell and polking 모형을 활용한 포지셔닝 우위 평가 | - |
| dc.title.alternative | Evaluation of positioning advantage using batsell and polking model | - |
| dc.type | Thesis(Master) | - |
| dc.identifier.CNRN | 143530/325007 | - |
| dc.description.department | 한국과학기술원 : 테크노경영대학원, | - |
| dc.identifier.uid | 000963391 | - |
| dc.contributor.localauthor | 김영걸 | - |
| dc.contributor.localauthor | Kim, Young-Gul | - |
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