新製品 市場 導入後 事業 進行/中斷 意思決定에 관한 探索的 硏究A study on the Go/Kill decision making after new product launching
- Advisors
- 김지수researcher; Kim, Ji-Sooresearcher
- Description
- 한국과학기술원 : 테크노경영대학원,
- Publisher
- 한국과학기술원
- Issue Date
- 1998
- Identifier
- 135402/325007 / 000963061
- Language
- kor
- Description
학위논문(석사) - 한국과학기술원 : 테크노경영대학원, 1998.2, [ v, 104 p. ]
- Keywords
신제품 시장 도입; 시장도입 관련 중요 요인; 사업 진행/중단 의사결정; 의사결정 판별 점수; Cutting score; New product launch; Critical factor; Go/Kill decision making
- Appears in Collection
- KGSM-Theses_Master(석사논문)
- Files in This Item
- There are no files associated with this item.
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