Offline data를 활용한 online 기업의 CRM 사례 연구 : 육아용품 기업을 중심으로CRM case study of online company with offline data : a company case
- Advisors
- 김영걸researcher; Kim, Young-Gulresearcher
- Description
- 한국과학기술원 : 경영정보전공,
- Publisher
- 한국과학기술원
- Issue Date
- 2002
- Identifier
- 173807/325007 / 000993759
- Language
- kor
- Description
학위논문(석사) - 한국과학기술원 : 경영정보전공, 2002, [ [vi], 65 p. ]
- Keywords
사례연구; 고객관계관리; 육아용품; offline data; Case Study; CRM
- Appears in Collection
- KGSM-Theses_Master(석사논문)
- Files in This Item
- There are no files associated with this item.
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