고객유치와 관리에서 비용절감을 위한 CRM 기반의 인터넷 채널의 설계 : buyculture.com 사례Design of the CRM based internet channel for the cost reduction in the recruitment and retention : the case of buyculture.com
- Advisors
- 조선형; Cho, Seon-Hyung
- Description
- 한국과학기술원 : 경영정보전공,
- Publisher
- 한국과학기술원
- Issue Date
- 2000
- Identifier
- 169638/325007 / 000983809
- Language
- kor
- Description
학위논문(석사) - 한국과학기술원 : 경영정보전공, 2000.8, [ v, 62 p. ]
- Keywords
고객관계관리; CRM
- Appears in Collection
- KGSM-Theses_Master(석사논문)
- Files in This Item
- There are no files associated with this item.
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