인터넷 쇼핑몰 사이트의 기술적 요인이 고객충성도에 미치는 영향에 관한 연구A study on the effects of technical factors of the internet shopping mall site on the customer’s loyalty
- Advisors
- 박성주researcher; Park, Sung-Jooresearcher
- Description
- 한국과학기술원 : 경영정보전공,
- Publisher
- 한국과학기술원
- Issue Date
- 2003
- Identifier
- 181411/325007 / 020013863
- Language
- kor
- Description
학위논문(석사) - 한국과학기술원 : 경영정보전공, 2003.2, [ iv, 44 p. ]
- Keywords
쇼핑몰; 고객충성도; customer loyalty; shopping mall
- Appears in Collection
- KGSM-Theses_Master(석사논문)
- Files in This Item
- There are no files associated with this item.
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