브랜드 로열티 계층간 차이에 관한 연구 : 만족, 감정, 신뢰, 몰입을 중심으로Studies on differences among the brand loyalty groups : consequences of satisfaction, affect, trust, and commitment
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.advisor | 한민희 | - |
| dc.contributor.advisor | Hahn, Min-Hi | - |
| dc.contributor.author | 이진아 | - |
| dc.contributor.author | Lee, Jin-Ah | - |
| dc.date.accessioned | 2011-12-27T02:06:01Z | - |
| dc.date.available | 2011-12-27T02:06:01Z | - |
| dc.date.issued | 2002 | - |
| dc.identifier.uri | http://library.kaist.ac.kr/search/detail/view.do?bibCtrlNo=177117&flag=dissertation | - |
| dc.identifier.uri | http://hdl.handle.net/10203/53188 | - |
| dc.description | 학위논문(석사) - 한국과학기술원 : 경영공학전공, 2002.8, [ 1책(면수복잡) ] | - |
| dc.language | kor | - |
| dc.publisher | 한국과학기술원 | - |
| dc.subject | 신뢰 | - |
| dc.subject | 감정 | - |
| dc.subject | 만족 | - |
| dc.subject | 브랜드 로열티 | - |
| dc.subject | 몰입 | - |
| dc.subject | commitment | - |
| dc.subject | trust | - |
| dc.subject | affect | - |
| dc.subject | satisfaction | - |
| dc.subject | brand loyalty | - |
| dc.title | 브랜드 로열티 계층간 차이에 관한 연구 | - |
| dc.title.alternative | Studies on differences among the brand loyalty groups : consequences of satisfaction, affect, trust, and commitment | - |
| dc.type | Thesis(Master) | - |
| dc.identifier.CNRN | 177117/325007 | - |
| dc.description.department | 한국과학기술원 : 경영공학전공, | - |
| dc.identifier.uid | 000993433 | - |
| dc.contributor.localauthor | 한민희 | - |
| dc.contributor.localauthor | Hahn, Min-Hi | - |
| dc.title.subtitle | 만족, 감정, 신뢰, 몰입을 중심으로 | - |
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- KGSM-Theses_Master(석사논문)
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