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Impact of movie-watching on cross-selling revenue in shopping malls: Implications for post-pandemic recovery Lee, Myounggu; Cho, Jihoon; Kim, Youngju; Kim, Hye-Jin, JOURNAL OF RETAILING AND CONSUMER SERVICES, v.73, 2023-07 |
Reference quality-based competitive market structure for innovation driven markets Kim, Wonjoon; Kim, Minki, INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING, v.32, no.3, pp.284 - 296, 2015-09 |
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