DC Field | Value | Language |
---|---|---|
dc.contributor.author | Koryakina, Nadezda | ko |
dc.contributor.author | Yan, Xiang-Bin | ko |
dc.contributor.author | Kim, Jongmin | ko |
dc.contributor.author | Lee, Chul Ho | ko |
dc.date.accessioned | 2023-07-24T07:00:49Z | - |
dc.date.available | 2023-07-24T07:00:49Z | - |
dc.date.created | 2023-07-07 | - |
dc.date.created | 2023-07-07 | - |
dc.date.issued | 2016-08 | - |
dc.identifier.citation | 23rd International Conference on Management Science and Engineering, ICMSE 2016, pp.1736 - 1745 | - |
dc.identifier.issn | 2155-1847 | - |
dc.identifier.uri | http://hdl.handle.net/10203/310783 | - |
dc.description.abstract | The extent to which applications on a particular platform are also available for buyers of competing platforms is called platform-level multihoming. In this research paper we explain one of the motivations for mobile platforms, such as Apple and Google, to implement multihoming, namely it is the existence of a positive cross-platform spillover effect. To study the spillover effect between platforms we examine a ranking effect as a primary effect: if a game enters into a top 100 chart on one platform, the sales of this game on another platform will increase. Our results suggest that the spillover effect is asymmetric: Apple has a stronger spillover effect on Google than vice versa. To empirically test our hypotheses, we utilize game-related data from Apple's App Store and Google Play and implement dynamic panel data models. | - |
dc.language | English | - |
dc.publisher | IEEE Computer Society | - |
dc.title | Multihoming and cross-platform spillover effect on mobile game platforms | - |
dc.type | Conference | - |
dc.identifier.wosid | 000453861200233 | - |
dc.identifier.scopusid | 2-s2.0-85048265559 | - |
dc.type.rims | CONF | - |
dc.citation.beginningpage | 1736 | - |
dc.citation.endingpage | 1745 | - |
dc.citation.publicationname | 23rd International Conference on Management Science and Engineering, ICMSE 2016 | - |
dc.identifier.conferencecountry | SZ | - |
dc.identifier.conferencelocation | Olten | - |
dc.identifier.doi | 10.1109/ICMSE.2016.8365644 | - |
dc.contributor.localauthor | Lee, Chul Ho | - |
dc.contributor.nonIdAuthor | Koryakina, Nadezda | - |
dc.contributor.nonIdAuthor | Yan, Xiang-Bin | - |
dc.contributor.nonIdAuthor | Kim, Jongmin | - |
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