Browse "RIMS Collection" by Author George P. Moschis

Showing results 6 to 7 of 7

6
Stress and Consumer Behavior

Anil Mathur; George P. Moschis; Lee, EueHun, JOURNAL OF MARKETING PRACTICE, v.5, no.6, pp.237 - 247, 1999-01

7
Targeting the mature market: Opportunities and challenges

George P. Moschis; Lee, EueHun; Anil Mathur, JOURNAL OF CONSUMER MARKETING, v.14, no.4-5, pp.282 - 293, 1997

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