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Showing results 1 to 4 of 4

1
Antecedents and consequences of the sociocultural differences between RD and marketing in Korean high-tech firms

Cho, E; Hahn, Minhi, INTERNATIONAL JOURNAL OF TECHNOLOGY MANAGEMENT, v.28, no.7-8, pp.801 - 819, 2004

2
Antecedents of Customer Satisfaction and Customer Loyalty for Emerging Devices in the Initial Market of Korea: An Equity Framework

Ha, Young Wook; Park, MyeongCheol, PSYCHOLOGY & MARKETING, v.30, no.8, pp.676 - 689, 2013-08

3
From Access to Utilization: Factors Affecting Smartphone Application Use and Its Impacts on Social and Human Capital Acquisition in South Korea

Jung, Jaemin; Chan-Olmsted, Sylvia; Kim, Youngju, JOURNALISM & MASS COMMUNICATION QUARTERLY, v.90, no.4, pp.715 - 735, 2013-12

4
The Moderating Role of Personal Need for Structure on the Evaluation of Incrementally New Products versus Really New Products

Kim, Jun San; Hahn, Minhi; Yoon, Yeosun, PSYCHOLOGY & MARKETING, v.32, no.2, pp.144 - 161, 2015-02

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