Showing results 1 to 3 of 3
Bringing culture into the picture: cross-cultural differences in online customer reviews Kim, Jong Min; Lee, Eunkyung; Yoon, Yeosun, INTERNATIONAL MARKETING REVIEW, v.40, no.3, pp.528 - 546, 2023-08 |
Heading up or stuck down here? : (The) effect of perceived economic mobility on subjective social status and brand identification = 계층 이동성에 대한 인식이 사회적 지위에 대한 주관적인 인식과 브랜드 동일시에 미치는 영향에 대한 연구link Lee, Eunkyung; Yoon, Yeosun; et al, 한국과학기술원, 2018 |
Heading Up or Stuck Down Here? The Effect of Perceived Economic Mobility on Subjective Social Status and Brand Identification Lee, Eunkyung; Yoon, Yeosun, SAGE OPEN, v.12, no.3, 2022-07 |
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