Showing results 3 to 5 of 5
Manufacturer Allowances and Retailer Pass-Through Rates in a Competitive Environment sang yong kim; richard staelin, MARKETING SCIENCE, v.18, no.1, pp.59 - 76, 1999 |
Parsing the resource pie: Using STRTs to measure attention to mediated messages Lang, Annie; Bradley, Samuel D.; Park, Byungho; Shin, Mija; Chung, Yongkuk, MEDIA PSYCHOLOGY, v.8, no.4, pp.369 - 394, 2006 |
The effect of mobile device usage on creating text reviews Park, Keeyeon; Kim, Hye-Jin; Kim, Jong Min, ASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS, v.35, no.4, pp.1011 - 1029, 2023-04 |
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