Do Customer Refer Deals to Friends?: Effects of Tipping Point and Pricing Strategy on Daily Deals
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Kim, N | - |
| dc.contributor.author | Kim, Wonjoon | - |
| dc.contributor.author | Lim, J | - |
| dc.contributor.author | Yang, J | - |
| dc.date.accessioned | 2017-01-13T07:19:36Z | - |
| dc.date.available | 2017-01-13T07:19:36Z | - |
| dc.date.created | 2016-12-29 | - |
| dc.date.issued | 2012-06-08 | - |
| dc.identifier.citation | 34th INFORMS Marketing Science Conference | - |
| dc.identifier.uri | http://hdl.handle.net/10203/219015 | - |
| dc.language | English | - |
| dc.publisher | INFORMS | - |
| dc.title | Do Customer Refer Deals to Friends?: Effects of Tipping Point and Pricing Strategy on Daily Deals | - |
| dc.type | Conference | - |
| dc.type.rims | CONF | - |
| dc.citation.publicationname | 34th INFORMS Marketing Science Conference | - |
| dc.identifier.conferencecountry | US | - |
| dc.identifier.conferencelocation | The Westin Copley Place, Boston | - |
| dc.contributor.localauthor | Kim, Wonjoon | - |
| dc.contributor.nonIdAuthor | Kim, N | - |
| dc.contributor.nonIdAuthor | Lim, J | - |
| dc.contributor.nonIdAuthor | Yang, J | - |
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