고객 우선 인터넷 비즈니스 구축 방법론

Abstract

One of the most important challenges facing companies in the age of Internet business is the proper alignment customers needs with internet business system that allows them to react rapidly and continuously. This paper proposes a methodology to align analyzing customers requirements with implementing Internet business system. The methodology consists of five phases. It covers from customer analysis to Internet business system implementation, and each of the five phases has its own activities and outputs. A real-world case is proposed to illustrate the application of the methodology.