Browse "MT-Journal Papers(저널논문)" by Subject advertising value

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Factors affecting attitudes and behavioural intention towards social networking advertising: a case of Facebook users in South Korea

Jung, Jaemin; Shim, Sung Wook; Jin, Hyun Seung; Khang, Hyoungkoo, INTERNATIONAL JOURNAL OF ADVERTISING, v.35, no.2, pp.248 - 265, 2016-03

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