Browse "MT-Journal Papers(저널논문)" by Subject ATTITUDE
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| Effects of perceived behavioral control on the consumer usage intention of E-coupons Kang, Hyunmo; Hahn, Minhi; Fortin, David R.; Hyun, Yong Jin; Eom, Yunni, PSYCHOLOGY & MARKETING, v.23, no.10, pp.841 - 864, 2006-10 |
| PERCEIVED AMBIGUITY AND RELEVANT MEASURES Klibanoff, Peter; Mukerji, Sujoy; Seo, Kyoungwon, ECONOMETRICA, v.82, no.5, pp.1945 - 1978, 2014-09 |
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