Cross-cultural Differences in Brand Extension Evaluations: The Effect of Holistic and Analytic Processing
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Yeosun Yoon | - |
| dc.date.accessioned | 2013-03-16T10:40:18Z | - |
| dc.date.available | 2013-03-16T10:40:18Z | - |
| dc.date.created | 2012-02-06 | - |
| dc.date.issued | 2002-02-01 | - |
| dc.identifier.citation | 2002 the society for consumer psychology conference, v., no., pp.0 - 0 | - |
| dc.identifier.uri | http://hdl.handle.net/10203/130457 | - |
| dc.language | ENG | - |
| dc.publisher | the society for consumer psychology | - |
| dc.title | Cross-cultural Differences in Brand Extension Evaluations: The Effect of Holistic and Analytic Processing | - |
| dc.type | Conference | - |
| dc.type.rims | CONF | - |
| dc.citation.beginningpage | 0 | - |
| dc.citation.endingpage | 0 | - |
| dc.citation.publicationname | 2002 the society for consumer psychology conference | - |
| dc.identifier.conferencecountry | United States | - |
| dc.identifier.conferencecountry | United States | - |
| dc.contributor.localauthor | Yeosun Yoon | - |
- Appears in Collection
- KGSM-Conference Papers(학술회의논문)
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