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Showing results 1 to 3 of 3

1
Attention to Banner Ads and Their Effectiveness: An Eye-Tracking Approach

Lee, Joo-Won; Ahn, Jae-Hyeon, INTERNATIONAL JOURNAL OF ELECTRONIC COMMERCE, v.17, no.1, pp.119 - 137, 2012

2
The effect of repetition in Internet banner ads and the moderating role of animation

Lee, Joo-Won; Ahn, Jae-Hyeon; Park, Byungho, COMPUTERS IN HUMAN BEHAVIOR, v.46, pp.202 - 209, 2015-05

3
Top-down, bottom-up, and history-driven processing of multisensory attentional cues in intellectual disability: An experimental study in virtual reality

Kim, Jinwook; Hwang, Eugene; Shin, Heesook; Gil, Youn-Hee; Lee, Jeongmi, PLOS ONE, v.16, no.12, 2021-12

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