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Antecedents and consequences of mobile phone usability: Linking simplicity and interactivity to satisfaction, trust, and brand loyalty Lee, Dongwon; Moon, Jung Hoon; Kim, Yong Jin; Yi, Mun Yong, INFORMATION & MANAGEMENT, v.52, no.3, pp.295 - 304, 2015-04 |
Social Media for Socially Responsible Firms: Analysis of Fortune 500's Twitter Profiles and their CSR/CSIR Ratings Lee, Kiljae; Oh, Won-Yong; Kim, Namhyeok, JOURNAL OF BUSINESS ETHICS, v.118, no.4, pp.791 - 806, 2013-12 |
Utility-based association rule mining: A marketing solution for cross-selling Lee, Dongwon; Park, Sung-Hyuk; Moon, Songchun, EXPERT SYSTEMS WITH APPLICATIONS, v.40, no.7, pp.2715 - 2725, 2013-06 |
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