두 종류의 촉진(브랜드 프로모션과 점포 프로모션)과 유통구성원의 최적결정The Promotions of Brands and Stores and their Impact the Optimal Decisions for the Marketing Channel Members
- Publisher
- 한국유통학회
- Issue Date
- 1998
- Language
- Korean
- Citation
유통연구, v.3, no.1, pp.7 - 29
- ISSN
- 1226-9263
- Appears in Collection
- MT-Journal Papers(저널논문)
- Files in This Item
- There are no files associated with this item.
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.