전자상거래 환경 하에서 제품속성이 소비자 구매의사결정단계에 미치는 영향에 대한 연구A study on the influence that product attributes have on a consumer's purchasing decision process under electronic commerce environment
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.advisor | 안재현 | - |
| dc.contributor.advisor | Ahn, Jae-Hyoen | - |
| dc.contributor.author | 윤이환 | - |
| dc.contributor.author | Yoon, Yi-Hwan | - |
| dc.date.accessioned | 2011-12-27T04:38:19Z | - |
| dc.date.available | 2011-12-27T04:38:19Z | - |
| dc.date.issued | 2001 | - |
| dc.identifier.uri | http://library.kaist.ac.kr/search/detail/view.do?bibCtrlNo=166501&flag=dissertation | - |
| dc.identifier.uri | http://hdl.handle.net/10203/53654 | - |
| dc.description | 학위논문(석사) - 한국과학기술원 : 통신경영/정책전공, 2001.2, [ v, 59 p. ] | - |
| dc.language | kor | - |
| dc.publisher | 한국과학기술원 | - |
| dc.subject | 제품 속성 | - |
| dc.subject | 소비자 구매 행동 | - |
| dc.subject | 온라인 쇼핑몰 | - |
| dc.subject | online shopping mall | - |
| dc.subject | product attributes | - |
| dc.subject | consumer purchasing behaviour | - |
| dc.title | 전자상거래 환경 하에서 제품속성이 소비자 구매의사결정단계에 미치는 영향에 대한 연구 | - |
| dc.title.alternative | A study on the influence that product attributes have on a consumer's purchasing decision process under electronic commerce environment | - |
| dc.type | Thesis(Master) | - |
| dc.identifier.CNRN | 166501/325007 | - |
| dc.description.department | 한국과학기술원 : 통신경영/정책전공, | - |
| dc.identifier.uid | 000993699 | - |
| dc.contributor.localauthor | 안재현 | - |
| dc.contributor.localauthor | Ahn, Jae-Hyoen | - |
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- KGSM-Theses_Master(석사논문)
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