Direct estimation of Batsell and Polkings model

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dc.contributor.authorPark, Sang-Juneko
dc.contributor.authorHahn, Minhiko
dc.date.accessioned2008-05-16T09:09:47Z-
dc.date.available2008-05-16T09:09:47Z-
dc.date.created2012-02-06-
dc.date.created2012-02-06-
dc.date.issued1998-
dc.identifier.citationMARKETING SCIENCE, v.17, no.2, pp.170 - 178-
dc.identifier.issn0732-2399-
dc.identifier.urihttp://hdl.handle.net/10203/4600-
dc.description.abstractBatsell and Polking (1985) developed one of the important choice models that address the problem of independence from irrelevant alternatives. In this note, we propose an estimation method that directly estimates Batsell and Polking's model. Compared to the indirect estimation method suggested by Batsell and Polking, the direct method is simpler, making the BP model more accessible to potential users.-
dc.languageEnglish-
dc.language.isoen_USen
dc.publisherINST OPERATIONS RESEARCH MANAGEMENT SCIENCES-
dc.subjectPARAMETER-
dc.titleDirect estimation of Batsell and Polkings model-
dc.typeArticle-
dc.identifier.wosid000075981100006-
dc.type.rimsART-
dc.citation.volume17-
dc.citation.issue2-
dc.citation.beginningpage170-
dc.citation.endingpage178-
dc.citation.publicationnameMARKETING SCIENCE-
dc.identifier.doi10.1287/mksc.17.2.170-
dc.embargo.liftdate9999-12-31-
dc.embargo.terms9999-12-31-
dc.contributor.localauthorHahn, Minhi-
dc.contributor.nonIdAuthorPark, Sang-June-
dc.type.journalArticleArticle-
dc.subject.keywordAuthorestimation-
dc.subject.keywordAuthorchoice model-
dc.subject.keywordAuthorcompetitive structure-
dc.subject.keywordPlusPARAMETER-
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