지식창출과 활용의 괴리: 녹색기술인증의 제도론적 분석 Knowledge decoupling: An institutional approach to the gap between the creation and utilization of environmental technologies

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While prior work has noted the importance of knowledge creation in gaining competitive advantages, much less is understood about why firms do not actually use what they create. Building upon institutional approaches to organization studies, we offer a new framework to explain the gap between knowledge creation and utilization. We test our framework in an empirical context of sustainable innovation and environmental technologies where ideas of environmental sustainability have recently gained public popularity and shaped how interested audiences make evaluative assessments of firms. In such a context, firms are apt to perceive the social attention toward sustainability to be a normative pressure, which causes them to create new knowledge and develop technologies consistent with the pressure. Using data from the government-initiated certification system for green technologies, our study finds that firms do not always fully implement new environmental technologies they develop in response to the certification program, the situation we refer to as knowledge decoupling. We also examine a set of conditions under which knowledge decoupling becomes more or less amplified. Taken together, our findings show how a firm’s knowledge creation and utilization is shaped by its external institutional environment as well as internal learning processes.
Publisher
한국지식경영학회
Issue Date
2017-03
Language
Korean
Keywords

knowledge creation and utilization; the knowledge-based view of the firm; institutional approaches to organization theory; organizational learning perspectives; green technology certification

Citation

지식경영연구, v.18, no.1, pp.117 - 138

ISSN
1229-9553
URI
http://hdl.handle.net/10203/225347
Appears in Collection
MT-Journal Papers(저널논문)
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