자가 상표 구매에 영향을 미치는 요인: 대형할인점 식료품의 패키지 디자인을 중심으로Factors Influencing Consumer's Private Brand Purchasing Intention: Focused on Package Design of Superstore Grocery Items
- Publisher
- 한국디자인경영학회
- Issue Date
- 2011-05
- Language
- Korean
- Citation
디자인경영저널, v.Vol. 2, no.No. 1, pp.9 - 18
- ISSN
- 2093-5854
- Appears in Collection
- ID-Journal Papers(저널논문)
- Files in This Item
- There are no files associated with this item.
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